OUR NEW HALLOWEEN COLLECTION

CRITTERS and CURSES now available!

5 Doom Loop Halloween shades are ready to crawl into your cold dark heart. Gruesome glows and empty voids, tricks and alchemical treats - it’s all yours - if you dare! Available now.

TRUTHS and ILLUSIONS

Reality frays at the edges of illusions, and truth becomes negotiable. In these in-between times at the brink of dystopia, Doom Loop unveils 05 new shades powered by our exclusive new InfinityFLUX™ suspension formulas—including The Cassandra Complex, our most effortless, hyper-responsive multichrome magnetic, and a trio of shimmering, color-shifting multichromes. There’s something for everyone, and nothing is quite what it seems.

AUTUMN vibes

We've collected our most moody, cozy, and glowing shades that echo everything to love about fall — from burnished leaves and hayrides to moonlit nights with a touch of mystery.