NOW: GIVE the GIFT of DOOM LOOP

DOOM LOOP GIFT CARDS - the perfect present when you want to share some Doom Loop magic without guessing their favorite shades. Each card delivers instant gratification and unlocks our full lineup of color, chaos, and handcrafted sparkle. Whether it’s a first dive into the Doom Loop or a restock for a lacquer fanatic, these digital cards never expire and are always a fabulous gift!

SOME NEW DOOM FOR YOUR HOLIDAYS

We have a whole handful of holiday mischief to hoard for yourself (until the ghosts of holidays past haunt you) OR to stuff into other peoples’ socks. 🧦 

YULE TITHE, PICKLED ELVES, CINDER CLAWS, WINTER KILLS, THE WOLVES OF WINTER, DOOM FOR THE HOLIDAYS and the unhinged resurrection of SANTA WORSHIP - there’s something for everyone. Well, everyone you like, anyways. 

HOLIDAY cheer

Get ready for the wintery wonderlands and cozy holiday vibes with these deleriously chilly shades.

NOW: ENGINEERED for ENDURANCE

Meet our advanced Doom Loop base and top coat systems — custom-blended in-house for strength, flexibility, and long-lasting wear.

Unlock the full potential of your manicure — see how our exclusive InfinityFlux™ formulas keep your color vibrant, smooth, and chip-resistant from start to finish.