About Doom Loop
**Our high performance RAPTOR Quick Dry Topcoat is our one exception and is clearly labeled on its product page.
Human Rights and Democracy
We are deeply passionate about human rights and democracy.
We are not a charity ourselves—just a small, independent brand committed to supporting causes we believe in. Doom Loop is not affiliated with any specific charity. Each month, we make independent donations to human rights organizations. Our support is voluntary, and we do not solicit donations on behalf of any specific organization.
Truth in Beauty Pledge
We want each of you to be able to achieve the looks we demo in our photos, so here at Doom Loop we DON'T edit the polish on the nail itself. No painting in highlights or shimmer, compositing swatches onto our hands, or generating fake polish with AI.
We DO edit our swatch images for lighting/exposure, altering backdrops, adjusting focus, selective skin defocus, cleaning up cuticles, and fixing minor mistakes or dust. When necessary we will color-correct a shade to more closely match what it looks like in real life.
And because we don't use heavy retouching techniques on our swatch photos, our small-batch indie nail lacquers look EVEN BETTER IN PERSON than they do in our photos.
